Purple Brand Hoodie 989

The Foundation the Series Is Built On.

The Purple Brand Hoodie 989 is where the Purple Brand hoodie range begins. The lowest style number in the lineup, and the one that established what the 992, 994, and 982 all build from. Four colorways — Black ①, Black ②, White ①, White ② — each a distinct expression of Purple Brand's design language, all grounded in the same premium construction and creative detailing that's defined the brand since 2017. Black ① for deliberate authority. Black ② for the version with more edge. White ① for clean, uncompromising precision. White ② for the one with something more to say.

For the customer who wants to understand what Purple Brand hoodies are built on, start here. For the customer who already owns the rest of the series, the 989 is the one that explains where it all comes from. Available in S, M, L, and XL across all four colorways — the original, still exactly what it needs to be.

• Purple Brand signature construction and premium detailing
• Four colorways: Black ①, Black ②, White ①, White ②
• Each colorway delivers a distinct design expression
• Sizes S, M, L, XL
• Style: 989 — the original in the Purple Brand hoodie series
• Foundation of the Purple Brand hoodie lineup: 989, 992, 994, 982

The Purple Brand Hoodie 989: the original. Four colorways, one foundation, the standard that started everything that came after.